Morningstar® Essentials is a web-based toolkit for enhancing marketing materials with industry-standard statistics recognized by investors and advisors worldwide. Firms that license Morningstar Essentials can use statistics such as the Morningstar Rating, Morningstar Style Box, and Morningstar Category in applications such as websites, fact sheets, and shareholder communications. A full range of tools and data supports marketing campaigns, including fund flows, print and web-ready images, data alerts, and more.